< SEE MORE WORK

Lannett

When Lannett wanted to build its own CDMO brand, they reached out to us to help them craft their message and material to ensure they stood out from the competition around them. As a full-service marketing agency, our team worked closely with their key stakeholders to establish a position for Lannett in the industry. We did extensive competitor research and analysis in the areas of brand and service offering, lead generation portals and social media standing.

Once we had established a brand for Lannett CDMO, our content design services team and digital marketing team set off to craft strong demand generation and lead generation campaigns. A holistic marketing funnel was built, encompassing managing their LinkedIn page, running digital marketing campaigns, managing email campaigns and securing relevant and cost-effective media placement, as well as preparing all marketing material for tradeshows that Lannett CDMO exhibits at. Through our efforts, we successfully identify and generate potential leads for the Lannett CDMO sales team to nurture as well as keeping Lannett CDMO top of mind for potential future clients.